Lydiawati Soelaiman Dyah Erny Herwindiati , Otto Randa Payangan
DOI: 10.5110/77. 1044 Page: 74-90 Vol: 18 Issue: 09 Year: 2023
Generation Z’s attention in the future. Implementing entrepreneurship to solve social problems with a technology-based approach can be called techno-sociopreneurship. The concept of techno-sociopreneurship needs to be further introduced to Generation Z, as they are the generation that will make significant contributions in the coming years. Techno-sociopreneurship needs support from various stakeholders to create a conducive entrepreneurial ecosystem. Higher education institutions have a role in guiding Generation Z by optimizing their skills and expertise. Based on a literature review, techno-sociopreneurship has distinct characteristics compared to general entrepreneurship. Empathy, self-efficacy, technological literacy, and an innovative attitude are predicted to drive entrepreneurial intent among Generation Z.
Entrepreneurship intention, Technopreneurship, Sociopreneurship, Gen Z
Received: 10 October 2023
Accepted: 22 October 2023
Published: 02 November 2023